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Data Recovery in Google Analytics Is Now Possible

On Tuesday, Google announced a new feature – ‘Trash Can’ – to help analytics users recover deleted data such as a view, an account or a property from Google Analytics. To use the feature, users need to...

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10 Key Metrics To Check On A Daily basis

This post aims to help you figure out the must-check metrics you need to focus on a daily basis. Visits Keeping track of this metric is necessary. It gives you an exact figure about how many people are...

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5 Web Analytics Alternatives for E-Businesses

Web Analytics is crucial for every website. You have launched your website and started Digital Marketing activities. If you don’t have a solid web analytics platform you will be completely in the dark...

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Twitter Announced New Tracking Tools to Measure ROI

Last week, Twitter released two new updates to help search engine marketers measure their ad’s ROI more effectively. The new add-ons “transaction values’ and “key conversion tags” allow advertisers to...

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Get Updates with Google’s Product Release Notes

If you think, you are missing out on the updates and features that Google comes up with every now and then here’s something for you. Google has launched a product release notes where users will find...

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Eliminating Ghost Referral Traffic

It is quite frustrating when you see ghost referral traffic in Google Analytics account. This type of traffic is generated by spoofing a session. Spammers usually send bogus HTTP requests to Google...

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Apple Closes Topsy, A Social Analytics Service  

Two years after acquiring Topsy, Apple has quietly shut down this social analytics firm yesterday. Apple announced about it by tweeting, ‘We’ve searched our last tweet’. Now if we go to Topsy.com, it...

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